HarvestPlus and the Global Alliance for Improved Nutrition are partners in the Commercialisation of Biofortified Crops (CBC) Programme, which is catalyzing commercial markets for biofortified seeds, grains, and food products in six countries with pervasive levels of malnutrition: Bangladesh, Kenya, India, Nigeria, Pakistan, and Tanzania.
By developing commercial markets for biofortified crops that are primarily grown by smallholder farming families, the CBC Programme will help create a sustainable basis for improving diet quality and tackling hidden hunger among both farmers and consumers.
By 2022, the Programme aims to reach 190.6 million people with biofortified foods and food products, and 571.8 million people by 2028. The Programme is funded by German Federal Ministry for Economic Cooperation and Development, and the Government of the Netherlands.
A value chain approach
The CBC Programme works with country partners on a value chain approach to creating sustainable commercial pathways for biofortification. Existing value chains for comparable non-biofortified staple crops and foods are leveraged, and any gaps or barriers to producing or trading biofortified versions are identified and addressed.
Vitamin A Maize and Vitamin A Cassava in Nigeria
The Commercialisation of Biofortified Crops Programme produced this guide to facilitate trade in vitamin A cassava and maize products in Nigeria, by helping food producers and sellers to accurately label and promote them.Learn More